Understanding Why Some Pieces in Your Mailing Weren’t “Delivered”
October 24, 2022   Dave Lewis
So few things in life are 100% - including mail pieces tracked.   Mail tracking jobs showing a scan rate of 100% are a rare sight.  A letter-size mailing with a very clean list and quality barcodes may well show more than 99% of the pieces...

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Navigating SnailWorks – Our Most Popular Reports
October 24, 2022   Dave Lewis
The SnailWorks system is very easy to navigate, but you can dig down into overwhelming detail if you are so inclined.  That is the beauty of the system – it fits a variety of needs.  It’s easy but powerful.  How you choose to...

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US MAIL TRAFFIC REPORT – OCTOBER 24, 2022
October 24, 2022   Dave Lewis
SERVICE SLOWS IN EVERY CATEGORY, PARTICULARLY IN FIRST-CLASS MAIL With hurricane Ian safely departed from our shores, Postal performance continued to decline last week.  First-Class letters were delivered on time only 88% of the time.  Performance...

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The Importance of Integrated Media in Direct Mail Campaigns
October 21, 2022   Karen Bartram
When you think of snail mail, the term “high-tech” probably isn’t the first thing that comes to mind. Direct mail marketing is a traditional method that is more appropriately associated with printers and mailboxes than technology. But...

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US MAIL TRAFFIC REPORT – OCTOBER 17, 2022
October 17, 2022   Dave Lewis
LINGERING EFFECTS OF IAN CONTINUE TO IMPACT SERVICE PERFORMANCE On-time deliveries dropped precipitously for First-Class letters and flats, possibly continuing to show effects from Hurricane Ian, that ravaged southwest Florida and impacted much of...

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US MAIL TRAFFIC REPORT – OCTOBER 10, 2022
October 10, 2022   Dave Lewis
DELIVERY LARGELY RETURNS TO NORMAL With exception of a few specific ZIP Codes most impacted by Hurricane Ian, delivery performance pretty much returned to the mean.  Marketing Mail delivery has been suspended for these offices: Office Name                                  ...

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US MAIL TRAFFIC REPORT – OCTOBER 3, 2022
October 3, 2022   Dave Lewis
HURRICANE IAN EFFECTS DRAG DOWN AVERAGES A BIT Our hearts go out to the people in Southwest Florida as they work to recover from Ian.  Florida mail issues brought down on-time averages in the Southern area, and to a lesser extent Atlantic. ...

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